Lazy Labrador Coffee House in Kennesaw, Georgia Holds Grand Opening Celebrations with Support from Crimson Cup Coffee & Tea

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Ribbon Chopping Ceremony

“We’re enthusiastic about bringing our neighborhood collectively in a enjoyable and funky place with actually good espresso and an outside place the place canine can hang around with their homeowners.” – Bob and Susan Milani, Homeowners, Lazy Labrador Espresso Home

February 22, 2022
On January 4, Cobb County espresso lovers gathered round Lazy Labrador Coffee House to rejoice the grand opening of the unbiased espresso store at 2886 Cherokee Road NW. within the metropolis’s downtown historic district.
The day included $1 drink specials and a ribbon-cutting ceremony with native officers and companions.
“We had an exquisite time at our Grand Opening!” mentioned Homeowners Bob and Susan Milani. “Particular due to Mayor Easterling, Metropolis of Kennesaw officers and employees, our companions Crimson Cup and Bert & Boos, our barista employees and particularly our patrons – to your heat welcome and help of our espresso home!”
The Milanis and their staff discovered how to open a coffee shop by means of the 7 Steps to Success espresso store startup program of Crimson Cup Espresso & Tea, an award-winning espresso roaster primarily based in Columbus, Ohio.
7 Steps Customer Growth Rep Heather Ciranna attended the grand opening to assist guarantee a profitable occasion.
“It was an exquisite grand opening day,” she mentioned. “Such a pleasure to share this superior milestone with the Milanis, their household and the neighborhood.”
The Lazy Labrador opened November 19, 2021, in historic downtown Kennesaw.
However the story of this unbiased espresso store started 30 years in the past, when homeowners Bob and Susan Milani met on the streets of Olde City Alexandria, Virginia.
Bob’s black feminine Labrador Retriever, Bocce, struck up a friendship with Susan’s blonde male Lab, Buddy. Quickly, the canine have been inseparable. Their homeowners married in 1994.
A couple of years later, the Milanis moved to Kennesaw, Georgia. Bob labored as a medical gadget salesperson. Susan stayed at house to boost their two youngsters.
Since then, their family has included 5 beloved Labs: Bocce, Buddy, Rosie, Cody and Kirby.
After retiring in 2020, Bob and Susan needed to turn into extra invested of their neighborhood. Quickly, they found a revitalization plan for downtown Kennesaw.
The chief retail useful resource lacking from the realm? A espresso store! Bob and Susan noticed a approach to serve the neighborhood by serving their favourite beverage.
A day later, they acquired a Queen Anne fashion house inbuilt 1909. The Victorian-era constructing sits on a half-acre within the coronary heart of downtown Kennesaw’s leisure and historic district.
Their imaginative and prescient: deliver espresso lovers and canine followers collectively in a historic constructing with a working fire that gives outside seating, a fireplace pit, a wrap-around porch, and a canine park.
After an intensive 20-month historic renovation, the constructing is now an exquisite contributing property to Kennesaw’s Historic District, which is on the Nationwide Register of Historic Locations. Residents love its attraction, and vacationers are drawn to downtown due to its historic character and the Smithsonian affiliate museum throughout the road from the Lazy Labrador: The Southern Museum of Civil Struggle and Locomotive Historical past.
The Milanis named their store Lazy Labrador after Kirby, who likes to sprawl lazily at his grasp’s ft whereas Bob enjoys a scrumptious cup of espresso.
The one hurdle? The couple had zero expertise in operating a espresso store.
“As we deliberate The Lazy Labrador, we tried six or seven completely different espresso roasters,” Susan mentioned. “We even signed a contract with one, however they didn’t have a program to show us to run a enterprise.”
Then they found Crimson Cup Espresso & Tea, a espresso roaster that gives a espresso store startup system referred to as 7 Steps to Success.
A one-stop store for unbiased espresso retailers, Crimson Cup provides award-winning espresso, espresso enterprise experience, hands-on coaching and industry-leading espresso store provides.
“Having the consulting was the factor that clinched it for me,” Bob mentioned. “We broke the opposite contract to go along with Crimson Cup.”
“Figuring out somebody could be there to reply all our questions gave us the arrogance to maneuver ahead.”
Based mostly on Seven Steps to Success: a Common-sense Guide to Succeed in Specialty Coffee by Founder and President Greg Ubert, this confirmed system turns entrepreneurs with little or no espresso expertise into homeowners of thriving espresso retailers.
So far, over 300 entrepreneurs in 30 states have adopted the 7 Steps to create worthwhile espresso retailers.
Crimson Cup’s staff of seven Steps coffee shop startup consultants guides new homeowners by means of each step, from writing a coffee shop business plan to making a advertising plan.
Susan discovered Step 5, Concentrate on Coaching, probably the most priceless. “Coaching is the important thing to serving to us achieve success.”
7 Steps Coach and Undertaking Supervisor Steve Bayless helped the Milanis design the store, then traveled to Kennesaw the week earlier than the store opened.
There, he taught Bob, Susan and their baristas to organize drinks and run The Lazy Labrador, staying by means of opening day to make sure the whole lot ran nicely.
The espresso and drink recipes, equipped by Crimson Cup, are profitable constructive suggestions from Kennesaw espresso lovers.
“Our first clients had been within the {industry} for 10 years and have been raving,” Susan mentioned. “They remarked how good the crema was on the espresso and the way nicely foamed the latte was.”
The espresso, roasted by Crimson Cup, ranks among the many greatest within the nation. Amongst different honors, the roaster gained 2020 and 2017 Good Meals Awards, which acknowledge the nation’s best-tasting and most sustainably sourced coffees.
Requested what he would say to others who’re desirous about opening a espresso store, Bob supplied this recommendation:
“Be sure to’re nicely financed when you’re doing a historic renovation. Really feel very assured within the accomplice you chose with Crimson Cup. They observe by means of on what they are saying they’re going to do, provide nice merchandise and have actually stable expertise.”
Inside Lazy Labrador, company take pleasure in a full menu of sizzling, chilly and iced espresso-based drinks in a heat ambiance with loads of seating. Visitors can even take pleasure in rocking chairs and the shade of magnolia bushes whereas sitting on wraparound porch overlooking Cherokee Road and the Southern Museum.
The Milanis invite everybody in Kennesaw, Cobb County and past to go to Lazy Labrador Espresso Home at 2886 Cherokee Road NW.
“We’re enthusiastic about bringing our neighborhood collectively in a enjoyable and funky place with actually good espresso and an outside place the place canine can hang around with their homeowners,” Bob mentioned.    
Observe the store’s Facebook and Instagram pages for information about hours and occasions.
About Crimson Cup Espresso & Tea
Based in 1991, Crimson Cup is on the forefront of the espresso {industry}. Its attentive roasting, startup help and international partnerships are consciously designed for the higher good of communities around the globe. Amongst different nationwide recognitions, the corporate has earned 2020 and 2017 Good Meals Awards, the 2019 Golden Bean Champion for Small Franchise/Chain Roaster and Roast journal’s 2016 Macro Roaster of the Yr.
Crimson Cup travels the world looking for the right cup – pushed by significant relationships, honesty and a shared imaginative and prescient for the long run. Its Friend2Farmer initiatives foster respect and decency by means of mutually helpful collaboration throughout native and international communities.
By its 7 Steps to Success espresso store startup program, the corporate teaches entrepreneurs to run unbiased espresso homes of their native communities. By growing a espresso store marketing strategy, entrepreneurs acquire perception into how much it costs to open a coffee shop.
Crimson Cup espresso is obtainable by means of over 350 unbiased espresso homes, grocers, faculty and universities, eating places and meals service operations throughout 30 states, Guam and Bangladesh. The corporate additionally owns 5 Crimson Cup Coffee Houses and a brand new CRIMSON retail flagship retailer. To be taught extra, go to, or observe the corporate on Facebook and Instagram.

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