IT’S ON US. Film premiere in Paris. Marc O’Polo launches new campaign



PARIS 7. OCTOBER 2021 Marc O’Polo celebrated a number of premieres at its marketing campaign launch in Paris yesterday. For the primary time in its historical past, a movie and the subject of sustainability had been the middle of the Scandinavian premium model’s marketing campaign. As well as, Marc O’Polo made its debut at Paris Vogue Week and left a long-lasting impression.Contained in the ELLIA ART GALLERY, 300 friends from the worldwide trend scene loved an artfully conceived movie amid a fascinating environment. Among the many attendees had been director and photographer Jonas Lindstroem, marketing campaign fashions Bilel Ben Ahmed, Gabriel “Ottawa” Abgolo and Kwami Efoe; influencers Caro Daur, Sophia Roe, Freja Wewer and Mara Lafontan; members of the press; key opinion leaders; and patrons from Printemps, Galeries Lafayette, DeBijenkorf and different prime business patrons.Fall/Winter 2021 campaignVast forests, raging rivers, hovering mountains. In the course of the premiere, emotional nature photographs, the backdrop of the marketing campaign, performed throughout outsized LED screens, accentuated by an immersive dance efficiency by Nick Coutsier. The unifying factor of the marketing campaign, an summary dice, served as the focus of the venue, whereas a DJ-set by Piu Piu helped set the temper.The monumental picture movie, purely offered and subtly positioned within the adjoining room, was the spotlight of the night. Gripping moments. Concise photographs. A press release on the finish of Paris Vogue Week, with a message to unite all friends and Marc O’Polo: IT’S ON US. SUSTAINABILITY SINCE 1967.The sensible launch of the Fall/Winter 2021 marketing campaign kicks off a high-reach marketing campaign that might be rolled out throughout the entire informal life-style model’s key markets. Alongside TV spots, Metropolis Lights and a complete digital marketing campaign, the primary CO2-neutral Marc O’Polo marketing campaign will prolong internationally throughout many strategic factors of sale.HIGH RESOLUTION IMAGESABOUT MARC O’POLO
Marc O’Polo – based in Stockholm in 1967. Based mostly on the precept of utilizing solely pure supplies, the label is now a world informal trend model. Marc O’Polo Fashionable Informal, Marc O’Polo DENIM, Marc O’Polo Footwear, Marc O’Polo Equipment, and the licenses Bodywear, Beachwear, Eyewear, Dwelling, Junior, and Legwear are synonymous with innovation, high quality, and Scandinavian design. The aim of turning into a sustainable model determines the corporate’s on a regular basis choices and actions. Be part of the journey!Marc O’Polo AG is predicated in Stephanskirchen, Germany and is offered in 22 nations by means of its personal on-line shops. Round 2,000 retail and franchise companions in addition to firm shops symbolize the model nationally and internationally in 37 nations.Kristin Lauer
+49 (0)172 1036174
KristinLauer@marc-o-polo.com
press@marc-o-polo.com



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