Allan Rushforth has joined First Hydrogen as chief industrial officer for its automotive division.
The previous Lookers managing director, joins the enterprise with greater than 35 years of expertise in automotive. His profession historical past consists of time with OEMs together with: BMW, Hyundai, Land Rover, Nissan and Volkswagen Group.
In January, former Ford engineering boss Steve Gill joined First Hydrogen as chief executive.
Rushforth’s most up-to-date position was European managing director for the Marque Group, an Australian non-public equity-backed collective of auto expertise companies, the place he was accountable for main the group in European markets. Alongside this position he has additionally supported on-line electrical automobile market, zeVie Automobiles, as non-executive director.
At First Hydrogen, Rushforth can be accountable for bringing the corporate’s hydrogen fleet autos to market. He’ll construct model worth, partnerships and, when First Hydrogen’s demonstrator autos launch later this yr, foster buyer relationships. Accountable for scaling up First Hydrogen’s operations in Europe, he can even assist to determine a “world-class” staff that displays the enterprise’ “entrepreneurial and progressive spirit”.
Rushforth mentioned: “I first drove hydrogen powered autos at Hyundai and since then have firmly believed that hydrogen performs a dominant position in the way forward for mobility. First Hydrogen is bringing that zero emissions future into the current. This position means I can work on the forefront of Europe’s efforts to scale back carbon emissions, giving me the chance to alter the world working with First Hydrogen’s progressive expertise.
“I’m particularly trying ahead to accelerating the Firm’s development and dealing with our designers, engineers and potential clients to form the longer term.”
Stellantis confirmed that hydrogen plug-in hybrid vans based mostly on the prevailing Citroen Dispatch, Peugeot Companion and Vauxhall Vivaro can be supplied within the UK later this yr.