Derek Hough & Hayley Erbert on Power Couple Style & Finding Confidence

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E!: What do you’re keen on about purchasing at Categorical?
DH: I’ve shopped at Express for a very long time. I really like the daring colours and the superb outfits, however for a dancer, it is important to have snug, stretchy cloth that I can transfer in. You’ll be able to actually do something in garments from Categorical. They appear nice and so they’re truly simply tremendous snug. Once more, being a dancer, sporting stiff garments is the equal of nails on a chalkboard. The flexibleness you get from Categorical is so so good.

HE: I maintain purchasing at Categorical due to the flexibility of their merchandise. You’ll be able to put collectively a search for any event and my favourite factor is that there are such a lot of items that you could put on to work sooner or later and for an evening out on the weekend. They’ve so many objects that you could put on in lots of settings.

E!: Inform me about your Categorical marketing campaign.
DH: Being a dancer, it is all about expression, expressing your self and in addition providing you with that confidence. One thing I all the time say that confidence is not one thing that you’ve got. Confidence is one thing that you just do. You do issues that provide the confidence to make you’re feeling a sure means. Dance is such an effective way to try this for me, however no matter you are keen about, if you happen to maintain going with that, it helps construct confidence. That is one thing I really like about all of those platforms like TikTok and Instagram: individuals have an outlet to share their passions. They get to share their power and categorical themselves. Expressing your self via clothes is usually a enormous a part of expressing your character. I additionally love vivid colours to specific my character.

HE: It is also about discovering that confidence via your private model and to needless to say everybody feels assured in several issues. For us, particularly, we put on what we really feel assured dancing in. Categorical has some actually good items to make everybody really feel included and assured.

E!: That standpoint of constructing confidence as an motion as an alternative of merely having it’s such a logical and accessible means to consider “confidence,” as one thing attainable.
DH: I’d say it is a extra empowering option to assume. As a substitute of pondering that you just’re at a lack of one thing or that you do not “have” confidence, you’ll be able to really feel empowered to take motion as an alternative. Do sure issues that construct you up and assist you really feel a sure means about who you’re. For us, numerous that comes from dance,  however in a extra basic sense, it is about discovering retailers for self-expression.





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